Our mission

Our mission is to transform professional standards. We create an ecosystem for sharing expertise—from masterclasses to expert panels. This enables our community to embrace innovation and maintain its leadership in a global, technology-driven environment.

Our Projects

  • Championship events for beauty industry professionals
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  • An international platform for beauty industry professionals
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  • Glamorous industry events and awards
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The people behind the projects of Health & Beauty Professionals Association
  • Gulzhakhan Khadzhayeva
    President of the Association
  • Zamira De Klerk
    Vice President of the Association
Division Directors
  • Madi Bekdair
    Director of Fashion Stylists and Designers
  • Shakhriza Shakrova
    Director of Colorists
  • Alfira Shpiger
    Director of Hair Extensions
  • Liena Gorbatova
    Director of Braiding
  • Olga Kurinova
    Director of Makeup Artists
  • Marina Baizakova
    Director of Nail Stylists
  • Aigul Nurmasheva
    Head of Business Standardization and Systematization
    Organizer of the Beauty Business Forum at Asia Beauty Expo 2026
  • Almagul Nakhan
    Director of Permanent Perming
  • Shakhizat Alpisheva
    Director of Women's Haircuts
  • Aigul Azizova
    Director of Student Relations
  • Marfuga Bekisheva
    Director of Women's Hairstyling
The first Asian Global Cup brought together more than 250 participants from different countries, becoming a major platform for professional growth, knowledge exchange, and showcasing excellence among beauty industry specialists.

AGC 2025

In its second season, the championship brought together more than 500 participants, confirming its status as one of the largest international beauty and health events in Central Asia.

AGC 2026-2027

Soon...
Learn More

ASIAN GLOBAL CUP

The International Official Championship for Beauty and Health Professionals

The Asian Global Cup is an international official championship for professionals in the beauty and health industry, bringing together the strongest masters, experts and representatives of the beauty industry from Asia and Europe.

The platform was created to share experiences, demonstrate skills, develop professional skills and open up new opportunities in the beauty industry.
Asian Global Cup 2024-2025

ASIAN GLOBAL CUP 2025

  • 10+
    Number of countries represented at the championship.
  • 15
    Number of disciplines represented at the championship.
  • 3
    Number of championship days.

Academy

Our courses will help you enhance your skills and broaden your knowledge of hairstyling, haircuts, and coloring.
See the current training schedule below:

Business club

We provide business development solutions for the beauty and health industry, including championship organization and support for business leaders.
  • Consulting and training designed to enhance the expertise of directors and managers in the beauty and health industry.
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  • A unique opportunity to gain valuable knowledge and practical insight from a recognized beauty and health industry expert.
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  • Individual and group programs designed to develop management and business skills among beauty and health professionals.
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Upcoming events

Information about upcoming hairdressing masterclasses and championships.
Partners and Sponsors of the Association
Contact Us
Partnership Inquiries
hb.professionalskz@gmail.com
Our Address
35A Kairbekov Street, Almaty
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